Blue Apron vs. HelloFresh
Online delivery services are hot right now, and the race is on to see who is better--from quality of ingredients, to ease of cooking instructions to cost. But it's not all about the product. Their social game needs to be on point if they want to build their brand, expand their reach, and interact with consumers.
In this Social Performance Report, we’re looking at Blue Apron vs. HelloFresh. Through the Tracx platform, we measured both brands’ social media buzz, and dug deep into their conversations’ content in order to examine how the brands’ social presences are shaping their overall reputation.
Are you ready to find out who's winning this battle?
What You're Getting: